DIGITAL MARKETING – PPC EXECUTIVE

PPC / Digital Advertising Specialist

We are looking for a results-driven PPC Specialist to plan, execute, and optimize digital advertising campaigns across multiple platforms.

Roles and Responsibilities

• Develop, manage, and optimize paid advertising campaigns across digital platforms

• Conduct keyword research and competitive analysis for PPC initiatives

• Create and manage campaigns on platforms such as Google Ads and Bing Ads

• Define budgets, bidding strategies, and monitor campaign performance

• Test and optimize ad copy, targeting, and landing pages to improve ROI

• Collaborate with the web development team to enhance landing page performance

• Track, analyze, and measure campaign performance using tools like Google Analytics

• Prepare and present regular performance reports based on key KPIs

• Stay up to date with industry trends, PPC best practices, and emerging advertising tools

Required Skills

• Strong analytical and data-driven decision-making skills

• Excellent attention to detail and campaign optimization abilities

• Ability to manage multiple campaigns simultaneously

• Good communication and collaboration skills

Tagged as: DIGITAL MARKETING – PPC EXECUTIVE jobs in mohali, Full Time