We are looking for an experienced Digital Marketing Expert who can independently manage and optimize Google Ads & Meta Ads to generate maximum high-quality, qualified leads for our Sales Department at the lowest possible cost per lead. Key Requirements: – Expert in Google Ads – Search, Display, Performance Max, Remarketing, Conversion Tracking & Optimization. – Strong knowledge of Meta Ads (Facebook & Instagram) – Campaign setup, targeting, retargeting, creatives & optimization. – Excellent understanding of Google Analytics, Google Tag Manager, Pixel, Conversion API & tracking/analytics. – Ability to analyze CPL, CPA, CTR, Conversion Rate, ROAS and improve campaign performance. – Strong keyword research, audience targeting, A/B testing, competitor analysis & budget optimization skills. – Proven ability to generate qualified leads, not just high lead volume. – Should be data-driven, result-oriented and capable of independently handling complete digital marketing campaigns.